Gaming & E-Sports

Online gaming and online sports betting are challenging environments, requiring large volumes of data, unpredictable traffic and ensuring continuous uptime. For these companies, user retention is no longer just desirable, it’s critical. Gamers expect to play whenever they want for as long as they want, and have a low tolerance for delays or lag.

Macrometa's Edge Cloud gives gamers the ‘Netflix’ experience by putting data and compute right next to players and providing users a responsive and personalized experience across all of their devices.

Benefits

Ultimate scale at 60% cheaper than Cloud alternatives

Macrometa processes the write-intensive workloads that are generated from ever-changing gaming data exceptionally efficiently. Macrometa’s powerful query language allows developers to query data using familiar expressions easily. In addition, tightly integrated search, real-time analytics, and real-time event and log capture enable developers to write apps on a single platform, eliminating cloud cost and complexity.

Globally distributed data using Macrometa Global Data Network

Enables multi region gaming efficiencies, players across geo distributed regions can play the same game.  Game developers do not need to worry about data consistency as Macarometa Cloud Edge PaaS manages state as it is replicated across 100’s of Macrometa PoP’s 

Real-time Data at the Edge 

- Macrometa Edge Cloud allows real time game states. Build immersive and engaging experiences with in-game telemetry i.e., Analyze how your player interacts with the game and other players with real-time in-game telemetry. 

- Player datastores ,  profiles & session history. Continuously process data in real-time to build leaderboards, analyze player profiles and personalize experience with loyalty programs and incentives.

- Continuously process data in real-time to build leaderboards

User and Geographic Personalization 

Hyper personalization, real time leaderboards and ability to analyze player sentiment in real-time to adjust critical elements of the game and adjust gameplay.

Customer Examples

Multi player gaming company

One of the largest US based gaming companies had the need for real time data analytics to analyze gamer behavior to allow targeted advertising, upsell and monitoring. Macrometa’s real time Edge based data ingestion and analytics enabled the customer to drive virtual goods sales, powerups and increase player engagement time & quality.

Why Macrometa

Build Highly Performant Applications

We store, serve, and process your data within 10ms of 80% of the world's population and have a global P90 roundtrip response time of 50ms. We maintain your data's state and consistency across all of our 175+ data centers, and you can use our API to augment your existing applications or build from the ground up.

On Macrometa's Edge Cloud, your apps are going to be faster than ever before.

Reduce your cloud spend

The tech behind Macrometa is a revolutionary new way to build cloud-scale applications. We've designed the platform from the ground up to be highly efficient for reads and writes. It's so efficient that we can operate at a fraction of the cost of traditional cloud providers and pass those savings on to you, typically 50% or more! 

Read our white paper for the details.

Improve Developer Velocity & Happiness

Developers spend 80% of their time writing and maintaining glue code and 20% of their time on the business logic that makes your business unique. Our platform is entirely Serverless, which means we abstract that 80% percent away so developers can focus all their time on the bits that add value for customers. 

Developers can program against our API in whatever language they are familiar with, so getting up to speed and productive is as simple as reading some documentation. So, you can bring products to market and ship new features in a fraction of the time it usually takes.

Get started in minutes without the heavy lift.

Macrometa is easy to get started with, integrates with your environment seamlessly and gives you effortless, scalable, and reliable access to your data from a variety of popular frameworks.

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